Three Colorado Organizations – Teakoe, Local Hive™ and Butterfly Pavilion – Brew Up Plan to Protect Pollinators
- Ten Percent of Proceeds from Peach Lavender Green Tea will Support Pollinator Protection
- Tea will be Sold Exclusively at Sprouts Farmers Market Stores Throughout Colorado
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Westminster, CO – August 8, 2019 – Three Colorado-based organizations have joined forces to help protect pollinators worldwide. Teakoe, maker of Fizzy Iced Tea, has created a new ready-to-drink (RTD) tea product with locally-sourced, pollinator-dependent ingredients, featuring Colorado raw and unfiltered honey from Local Hive™ by Rice’s Honey®, with 10 percent of the proceeds from every can going toward Colorado’s Butterfly Pavilion and its Pollinator Awareness through Conservation and Education (PACE) initiative. This peach and lavender fizzy green tea will initially be sold exclusively at Sprouts Farmers Market locations across Colorado starting late September.
It is estimated that nearly 90 percent of wild flowering plants and 75 percent of food crops around the world depend on pollination for successful seed and fruit production. Pollinators are critical for our food security, economy, and overall environmental health. However, pollinator populations, from bees to butterflies, are in decline because of habitat destruction, chemical pollution, parasites and pathogens.
“While it’s true that pollinator populations are in trouble, science has the power to reverse this trend. And education is where it starts,” said Patrick Tennyson, Butterfly Pavilion CEO. “Partnerships with companies like Teakoe and Local Hive™ not only help generate funds for our important work, but create awareness of the issues and how regular people can help.”
PACE is a global initiative led by Butterfly Pavilion to increase awareness of the importance of pollinators and promote habitat and species conservation. PACE programs include habitat restoration projects like Pollinator District and Urban Prairies Project, education programs for adults and children like habitat gardening, citizen science opportunities like Colorado Butterfly Monitoring Network and Colorado Pollinator Network, and more. PACE has a goal to serve 20 million pollinators by the year 2020.
“In addition to our commitment to craftsmanship, Teakoe is just as committed to sustainability, which is why this partnership to help protect pollinators is so important to us,” said Pete Jokisch, Teakoe’s Founder. “We’ve sourced organic, forage-friendly ingredients to formulate a ready-to-drink tea that will leave our customers refreshed and feeling good that they’ve helped protect pollinators.”
Ten percent of all proceeds from the sale of the Peach Lavender Fizzy Green Tea will go to the global PACE initiative to help support pollinator habitat restoration. One percent of the sales of all other Teakoe flavors will also support PACE. The tea’s main ingredients include: Green tea, lavender, peach puree, rose petals, lemongrass, and raw and unfiltered Colorado honey.
“Local Hive’s artisan blend of honey from various local floral sources provides a sweet, sustainable and unmistakably Colorado feel to this partnership,” said Tony Landretti, Local Hive’s CEO. “We’re committed to providing natural and delicious raw and unfiltered honey to consumers, protecting pollinators and supporting our local beekeepers.”
Shoppers will recognize the participating cans at their local Sprouts store bearing Butterfly Pavilion’s butterfly logo. Learn more about Butterfly Pavilion’s permanent exhibits, other promotions and events plus their important education, research and conservation work at www.butterflies.org or by calling 303-469-5441. Butterfly Pavilion is open 9 a.m. to 5 p.m. daily at 6252 West 104th Avenue in Westminster, Colo.
Teakoe is a Denver, CO-based tea manufacturer of sustainably-sourced whole leaf, fresh-brewed and ready-to-drink teas. Founded in 2009, Teakoe debuted at Colorado local farmers markets and eventually created foodservice & hospitality programs for a number of reputable groups including: Troy Guard’s concepts, Mad Greens, Cheba Hut and Punch Bowl Social (just to name a few!). Teakoe’s product lines include: Commercial foodservice tea programs (hot and iced) for the hospitality industry available nationwide, brew-at-home collection of Craft Iced Teas available at Rocky Mountain regional Safeway, Sprouts and Whole Foods Markets among other specialty markets. Most recently, they launched a retail collection of ready-to-drink teas now available across the Colorado Front Range corridor and nationwide via Amazon Prime. The passionate team is actively looking to grow the brand and is eager to pair their passion for tea with your purpose! For more information, visit www.teakoebarrelbrewed.com and on instagram @TeakoeTea.
About Local Hive™ from Rice’s Honey®:
L.R. Rice founded Rice's Honey®, headquartered in Greeley, Colorado, in 1924. The company remains committed to its founder’s mission of becoming the leading producer of authentic, high quality, USA only raw & unfiltered honey. Local Hive™ has generated brand equity by producing 16 different local raw & unfiltered honey varietals throughout various states and regions across the U.S. Local Hive™ has partnerships with over 200 local beekeepers across the U.S. to provide its unique local raw honey varietals, which are an artisan blend of various floral types by region and state.
About Butterfly Pavilion:
Butterfly Pavilion is the world’s only stand-alone, Association of Zoos and Aquariums-accredited invertebrate zoo dedicated to transforming the way people think about the small but mighty animals that are the hidden heroes of the animal kingdom. As the leader in invertebrate knowledge, inspiration and connection, and as a member institution of the Scientific and Cultural Facilities District, Butterfly Pavilion works to foster an appreciation of these critical animals by educating the public about the need to protect and care for threatened habitats globally, while conducting research for solutions in invertebrate conservation. Whether it is providing unique, hands-on learning experiences in our exhibits and educational programs, conducting new research that sets the standard for zoos across the country or building innovative solutions for species and habitat conservation in countries around the world, Butterfly Pavilion is leading the way in ensuring invertebrates are protected for the future. Learn more at Butterflies.org.
Kristen Petitt Stewart, firstname.lastname@example.org or 970-389-1561